We seek to be close to our customers and more integrated in the world

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We want to be in every Argentine home.

We have developed an omnichannel strategy and a national distribution network allowing us to be close to those who choose us.
Strategic brands (own brands): Noblex, Atma, Philco, Siam, Allure.
Tactical brands: Sansei, Proline, Arrow, H.Q.S, Fierce, Silverfox, Thunder, Shifter, Wings.
Strategic alliances: Motorola, LG, Whirlpool, Hisense.
Distribution alliances: Bosch, Revlon, Braun, Asus.
Licensed brands: JVC, Battle, Compaq.
• Home appliance retailers.
• Specialty retailers.
• Distributors.
• Wholesalers.
• Supermarkets and home centers.
• Government.
• Own marketplaces.
• Third party marketplaces.
• Supermarkets.
• International stores .
7400
customers
166000
points of sale
1500
strategic allies
64
e-commerce NPS

Brands that are with you in every moment of your life.

Innovation, technology and design.
Durability, reliability and convenience.
Design and functionality.
Quality, safety, integrity and durability.

Quality products

All our products have international certifications that guarantee:

  • Quality.
  • Safety.
  • Healthiness.
  • Electrical safety.
  • Energy efficiency.
  • Product certifications granted by ANMAT and IRAM with the support of several international certification authorities.

Newsan Food

We contribute to the development of regional economies.
 

FISHING

We purchase products from 12 fishing plants, generating employment for more than 1,300 people, 40% of whom identify as a woman.

 

MUSSEL FARMING

We started the ambitious mussel farming project in Puerto Almanza, with an investment of 200 million Argentine pesos, which will allow us to keep contributing to the country's exports.

 

TROUT FARMING

We started the continental aquaculture project for the cultivation of rainbow trout in the Limay River.

 

AGRICULTURE

We consolidated our network of more than 1,000 small beekeepers located in Buenos Aires, La Pampa, Córdoba, Santa Fe, Santiago del Estero, Entre Ríos, Chaco, Mendoza, Tucumán and San Luis.

For the export of honey and peanuts, we ensure compliance with the food standards of:

Unión Europea

Japón

FDA
(Estados unidos)

SASO
(Conglomerado de países Sauditas)

HACCP

Kosher

CTPAT

True Source

Senasa